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SEO Keyword Research
21May

SEO Keyword Research – Mistakes you must avoid

Author iBasePrasad 0 Comments Categories iBase Blog Posts

SEO keyword research -Mistakes you must avoid: There are certain mistakes you need to avoid while performing keyword research.

Keyword Research is a fundamental part of an SEO marketer’s Job. It is one of the difficult tasks for SEO Professionals. It is the one which is difficult to deal with. Working on SEO keyword research makes you feel more laborious. Here is a list of keyword research mistakes to avoid:

 

  • Not Seeing Past ‘Volume’ Metrics:

 

It is mostly based on the metrics of the business. Using certain keywords improves your page, and also it doesn’t have any use if you use more keywords. It is most significant to identify what is required for the website. Volume is not only the prime focus, other factors will also affect will your content.

 

  • Forgetting Searcher Intent:

Focus on searcher intent and on which point of view searcher is looking for the content. There is no use of your site when there is no related content that the searcher is looking for. Make sure you use perfect keywords to elevate your content. Make sure you match your content to what users are looking into.

 

  • Dismiss long Tail Keywords:

This might come under voluminous content. Using Long-tail keywords makes the user find the exact thing that is needed to him. It makes content closer to the user. It will help to build trust with the brand and make use of it.

 

  • Inserting Keywords after an article is written:

Unfortunately, keywords are not inserted after the completion of the article. The unique keywords need to be added along with the content multiple times. You can’t meet the user’s requirement when research is after the thought.

 

  • Focus on Broad topics:

Focus more on broad topics that users are in need of and create content that exactly matches them. This will help you to get and focus on new ideas. Think beyond your content that will help your website grows.

 

  • Unknown Competitors: 

Each and every business has its own competitors. You need to survive among them. It is important to find your competitors and grow. Assess your type of content you are publishing on your website.

 

If You are an SEO professional focus on this type of mistake to avoid blunders in the project. This will also help in the growth of your website by the uniqueness of your content.

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Chrome Extensions for Digital Marketing and SEO
19May

Chrome Extensions for Digital Marketing and SEO

Author iBasePrasad 0 Comments Categories iBase Blog Posts

Chrome Extensions for Digital Marketing and SEO: You always need to cope up with every trend in the industry of digital marketing. Staying updated on the latest things and having the best practice on them is easier with the helping tools. These Chrome extensions will boost your productivity in the internet portal.

 

This extension will help you to improve search engine results and analyses, an overview of the website, and SEO data. It also highlights the space where your website is lagging. This will help you to analyses your competitors and provide you with tips to optimize your content.

 

This extension will help you find information about pages like Title, description, word count, social tags, headers, and sub-headers. For an SEO professional, this extension will boost productivity and helps to gather more information about top-ranking websites.

 

This extension works great for blog readers and also, content writers who want to investigate next-level proficiency. Grammarly highlights the mistakes and provides suggestions to correct them. It also summarizes the content. With the free version of Grammarly, you can correct your punctuation, spelling mistakes, And grammar. With the premium version of Grammarly, you can also have word choice, plagiarism, and formality.

 

This extension will help you to analyze the headlines with your competitors and provide you with much better words. It improves the way of your writing.

 

This Chrome extension will help you to evaluate your writing style with artificial intelligence technology. It tunes your words into a creative style. With the free version of word tune you can rewrite and with Premium version, it offers word finders, Length controllers, etc.

 

It is an SEO toolbar that is designed to analyze the links and boost up your process. Just by a click, you can find the SEO metrics. These extension features include a breakdown of external and internal links and highlight the keywords.

 

It is easy to find the keywords and be able to speed up the process. This offers competition information, Trend, and volume analysis. Both free and paid versions are available for this.

 

This will help you to shorten the URL link that is being added. This creates a new link. Just copy it and customize the links with UTM tags. This will be more helpful in marketing strategies.

 

All These chrome extensions make your work simple and easy in the digital marketing industry and improve your quality of writing.

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Mobile Apps development Technologies
18May

Mobile Apps development Technologies for Start-ups

Author iBasePrasad 0 Comments Categories iBase Blog Posts

Mobile Apps development Technologies for Start-ups: In this smart world, Mobile applications with recent Mobile Apps development technologies and innovations have a great impact on our lives. For each and everything, there is an application available on the play store or IOS. People are using different applications for different work. It is easy to have the attention on the latest apps from the users.

Choosing the right technology and develop an application is in your hands. The User should have a grateful experience of using an application platform. Here are the top 7 Mobile Apps development Technologies that will help you to make customized applications.

 

The top 7 development technologies are below:  

  1. Java: 

Java is a platform-independent object-oriented programming language that is robust and highly secure. Using this technology, it is easy to make Android applications. It includes packages and libraries to build up an application in a proficient way. Here are some of the applications that are developed using this language are telegram, VLC  media player, etc.

 

  1. Python: 

Python is a dynamic programming language that is a highly secure object-oriented language. This language can be used by developers worldwide to make Android applications. It is easy to learn and easy to handle. Python supports different frameworks and libraries and provides you flawless development of an Android application and also scalable web applications. A few of the applications that are using Python are Instagram YouTube, Pinterest, etc.

 

  1. Swift: 

Swift is a programming language that is used to make iOS applications and which is developed by Linux, watch OS, macOS .this language works seamlessly to develop IOS integrated platforms .this language requires just C, objective codes of Cocoa and its frameworks. It also offers exceptional features to develop a complete iOS-based application. The few applications which are developed using this language are LinkedIn, Lyft, etc.

 

  1. R programming:

Our programming language is much more helpful in data analysis .it is used to make machine learning algorithms .it is also used to develop stastical computing and graphics. This is an independent programming language that has different libraries and frameworks Which I used to develop a flawless, efficient application.

 

  1. Flutter: 

Flutter is an open-source software development kit that was developed by Google. It is greatly used because it provides cross-platform applications That is it can run on both Android and iOS platforms. This uses dart as a programming language To build interfaces. Few applications that are built using this are Alibaba, Ads, and many more.

 

  1. Kotlin: 

Kotlin is a general-purpose programming language and which is a modern version of Java. This includes libraries and frameworks that are used to make a flawless and highly advanced application. It has the same features as Java. The Android applications that are made using Kotlin are Coursera, Evernote.

 

  1. React Native: 

React Native is an open-source framework developed by Facebook .it is used to develop cross-platform applications across the web Android and iOS. The applications developed using this can run on multiple platforms. Along with these developers use JavaScript to develop applications on different platforms. Myntra Facebook and Uber eats are being developed by using this framework.

 

Choose one of the 7 technologies to develop your application. Make sure the application is robust, highly secure, bug-free, and scalable android and IOS applications.

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Do you want to know about our various service including Content Creator, Content Writer, Domain Hosting, Website Designing, Web Hosting, SEO Services and how we can help you reach your business objectives using digital Marketing and SEO Services? Don’t hesitate to contact us and we will guide you through your needs and define your project and make a recommendation on the best solution based on your unique situation.

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Quality of the website
17May

Evaluating the Quality of the Website

Author iBasePrasad 0 Comments Categories iBase Blog Posts

Evaluating the quality of the website: You can evaluate and improve the ranking of your website. You can question yourself whether your website is good or bad. Ask yourself few questions as decide whether it is doing any justification. Every website has loop wholes. There is some good and bad in it. There are few problems that arise and need to be solved immediately or else ignore the warnings. Minor technical issues can affect building a site. It is very important to count on website Flaws to make it run easier. Here are a few things on which you can evaluate your quality of the Website.

1. Does your site have the required page titles?

Give the titles to your page. Even if you are missing the title, google gives a title based on your content. It automatically generates descriptions and titles. Don’t leave the title, make sure you type them manually to have a good website and to maintain the good quality of the website.

2. Does the speed of the page is more than 2 – 3 seconds?

It is he must, should calculate the speed of your page. This will help you to focus more on website performance and how fast the website works. Your website needs to load just within seconds or else if it takes more time the website’s performance is bad.

3. Does your website have many H1 tags?

Using Multiple H1 tags doesn’t have many significant issues from Google, but it also disturbs the focus of the reader. It is good to use only one H1 tag on the page. Generally, the H1 tag is used to give the title of the page. If you use many H1 tags, it has an impact on the reader.

4. Are the images on your site is optimized?

Make sure your images are optimized through Google search .use file names and calculate load time. Do not use unrelated images and don’t work on unnecessary strategies and doesn’t spam the images from other websites

5. Are the URL’s being too long?

Do not use long URLs that will have a bad user experience. Make sure you use short URLs. It is good practice to limit the URL size up to 100 characters. Always use shorter URLs that will help you to easily share, copy and paste on social media. Short URLs are easy to load and a longer one takes a lot of time. The URL gets updated easily for a month for the same content and generates a new URL. When the URL is short, it doesn’t have any risks, and it is easily manageable. When it is long, there are a lot many things to face an issue.

6. Does navigation of website use JavaScript?

JavaScript uses cross-platform and cross-browser compatibility. It is best to use HTML navigation That is embedded with CSS. For a responsive design of the website use HTML instead of JavaScript.

7. Does your site use flat architecture?

Using flat architecture for the website, All the pages will be dumped in a root directory without any theme and category. So, to fetch any page is going to take some time. Using siloed architecture, All the pages are categorized into a certain theme. We can also find group pages with well-Organized topics. This will help make the search engines work easier and to fetch faster pages. Prefers silo navigation to flat architecture

8. What type of content is present on your website?
The quality content cannot be measured based on word count and do not use any shortcuts in the content that is being uploaded on your website. Use high-quality and unique content that describes your website.

9. Are the pages on your website are optimized properly?

Using multiple same keywords will create confusion on landing pages. Having the same keyword on many pages will decrease the uniqueness of your page

10. Are you using multiple dynamic URLs?

Using multiple dynamic URLs will create an issue instead go for creating static URLs. This also has an impact on website crawling. It makes the work hard for search engines is there are multiple dynamic URLs.

11. Does your site is plagued by multiple links?

It is okay to use multiple links on our page. Google doesn’t pose any penalty for using hey many numbers links in a website, but significantly it decreases the performance of your site And this may also come under spamming of the website. We have become a helping hand to many businesses by providing many smart solutions. We ensure you that you will get the best quality of the website here. Once Experience with us, and you will find the best service provider with awesome services and the lowest prices.

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Google Chrome shortcuts
17May

Useful Google Chrome shortcuts You ever need

Author iBasePrasad 0 Comments Categories iBase Blog Posts

Useful Google Chrome shortcuts You ever need: Get your wonderful Experience on chrome by using shortcuts while browsing the Internet.

Every browser has a unique way to access the web. By the latest research, it is shown that people use the web from mobiles more than desktop usage. Basically, we use a desktop for heavy browsing and get it done a lot of work. On desktop, using chrome is the most popular one. The next most popular one is the safari.

Here is the list of Some Google Chrome shortcuts that will enhance the chrome browsing experience:

 

  • Open Bookmarks Manager:

Using this bookmark manager shortcut, you open the bookmarks list, create, open, and delete bookmarks. This is mainly useful for people who manage many bookmarks in the browser.

 Shortcut:

For Windows: Ctrl+ B

For IOS: Option +B

 

  • Move the cursor to search Bar:

Without moving your hand using the mouse to the search bar. You can use a shortcut that will help you to move the cursor directly to the search bar of Google.

Shortcut:

For Windows: Ctrl+ L

For IOS: ⌘ +L

 

  • Opening downloads page:

This shortcut will help you find what the files are downloaded and let you access the files using the browser Instead of File Manager.

Shortcut:

For Windows: Ctrl+ J

For IOS: ⌘ +Option+ L

 

  • Minimizing the window:

If you are working on multiple tabs and multiple windows, you can minimize the active window using the shortcut.

Shortcut:

For Windows: Ctrl+ M

For IOS: ⌘ +M

 

  • Clearing history:

If you are more concerned about your privacy, you can instantly delete your history data by using this shortcut in your browser. Using the Incognito tab makes your work much easier because it doesn’t store your browsing data and searching history.

Shortcut:

For windows: Ctrl+ Shift + Delete

For IOS: ⌘ +Shift+ Delete

 

  • Moving between multiple tabs:

If you’re working on multiple tabs in a browser window, it is a bit harder to move the mouse between all the tabs .so here is a shortcut by which you can just move to your wanted tab.

Shortcut:

For Windows: Ctrl+ Pg dn or Ctrl+ Pg Up

For IOS: ⌘ +Option+ Left Arrow.

 

  • Open recently closed tabs:

This shortcut will help you when you accidentally close your browser window or if you want to keep track of the closed window. This shortcut doesn’t work in Incognito mode

Shortcut:

For windows: Ctrl+ Shift +T

For IOS: ⌘ + Shift +T

 

By using these google chrome shortcuts, you can make your work uninterrupted and make powerful browsing Without moving your mouse. Just start with at least one or two shortcuts and then move onto including all the shortcuts to get more flexible.

iBase Solutions is always there to help you for what you are looking for . We are also provide various kind of services as Web Services, Domain Hosting, Web Security and many more are in queue. To know more about us and to avail services, Feel free to contact us.

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