Category Archives: iBase Blog Posts

Track Your Way to Success With Top E-Commerce SEO KPIs

Track your way to Success with Top E-Commerce SEO KPIs: Ecommerce Success can be measured through your KPIs. To reach success takes a lot of time to achieve. Working and focusing on a short-term goal makes you reach long-term goals. Do more research on your work. The main key performance indicator of your struggling work is quality. Here are the few points of E-Commerce SEO KPIs that you can make count on your websites.

Lifetime Value

Having valuable traffic on your website indicates how much your website is worth and that is the final goal to have a better user experience. You can have an eye on your website analytics. It is also enclosed in ranking your website. You can also make an analysis of the factor that why the audience is moving from other channels to your channel and what makes the difference.

Number of relevant keywords

This is one of the main points to be considered. There are two types of keywords that can be of two types. They are branded and non-branded keywords. Solving customer issues can also make you approach high levels.

Just Click-through rate

This click-through rate is the most important factor in SEO, it may not directly impact the ranking factor of your site. If the click-through rate is high that indicates there is high traffic on the site. This whole process can be tracked at the page level too.

Web vitals

Websites with slow performance in e-commerce sites can make a lot of difference when compared to other faster websites. It can shift the focus of the users to another one. To avoid this, have a good loading performance of your website that will have a better user experience so that it will impact and increase the interaction with your page. this will impact work on the firmness of the user to hold on to your website.

New users to the website

It can be also a value-added asset to your site if a new user added. You are so lucky to have a new user on your site and that gives the most exciting experience ever .it will also show your efforts that you keep reflecting out in new users. Analyze the interaction and also new users to your site. By doing this you will come to know that you have got the perfect spectators to reach your goals. Always keep track of your website to be top levels. your hard work weighs your success. So keep track of KPIs in the world of SEO and track your way to success with top E-Commerce SEO KPIs.

iBase Solutions has worked with many organizations and companies and delivered top-quality services. We offer web services, web hosting, Domain Hosting, Web Development, SEO Services, Digital Marketing, and so on. To know more, Contact Us.

SEO Amazon Alexa

SEO Amazon Alexa: It is a device that uses artificial intelligence-developed technology that can interact with the users through voice interaction. Here’s some more knowledge and information about SEO Amazon Alexa we need to know and how it works actually.

Alexa has answered many complex things and made them simpler. It can do whatever you need. Alexa can be used in many better ways, and it is easy to get connected to this technology. you can ask Alexa to do some activity for you. You can ask to make a call to a person. Commands have a major impact. It also tells you the recommendation of the products from Amazon.

Alexa is an electronic home device that can-do optimization. It is introduced to this world in recent years.it is an electronic echo device that can be connected to some of the electronic gadgets.

Amazon’s algorithms are more inclined towards making successful things. Alexa can treasure out the best products just for you. It is also based upon the algorithm they have. It fetches the data of you and gets the results for you.  The title and the description of the product give more information about the product. The title of the product is the main thing and also does amazing because based on the user’s search keywords only the data is fetched on Amazon.

Even Amazon has some specific termed rules through which it includes well utilization. It is great if your products are reviewed is good to deal with customer issues closely and also each and every review based on your product because that makes your stuff high rating or low rating on the application.  If you are a seller on Amazon, make sure that your products are available on prime and good stock levels. Having a choice badge doesn’t indicate you have higher trading and sales. Have more Knowledge on the choice badge that will be reachable to the users.

iBase Solutions offers Web Hosting, Domain Hosting, Web Development, Digital Marketing, SEO Services, and so on. To avail of our services or to know about us, Contact us.

Top Data Analysis Mistakes by Digital Marketers

Top Data Analysis Mistakes by Digital Marketers Make: The digital marketing industry depends upon data analysis and making decisions. Here are few mistakes that are made by even the topmost and experienced digital marketers. You can be on the positive side, by having the knowledge of making errors which means without making any mistakes. Making false data analysis will end up in a false conclusion. Here are some things that a digital marketer should focus on and avoid Data Analysis Mistakes:

Unsatisfactory data visualizing

There are many tools to visualize the data, but this gives rough data which is not clear cut. Based on the information and analysis through charts and graphs, you cannot keep your potential and communicate into the work because these give you approximate rough values.

Not incorporating backend data

In this industry, plenty of works will be at your desk. There will continuously contact the client many times. By one client meeting, no issue and problem are resolved. There will be many times of contact with the client to work on a project. you can compare analytics.

Ignoring the Impact of Offline Activity

There are a lot of many unforeseen events that can happen in any kind of business. No business has got a predictable one. These unpredictable events cause an impact globally. Graphs don’t remain the same always.

Not accounting for multi-channel engagement

Marketers got attached to one or more channels, Facebook ads, or LinkedIn profiles. No user uses one channel they may visit other channels too. Marketers just bother about the final output not whether the user clicked on to Facebook ad or LinkedIn profile or any single platform. Focus on assisted conversations and analysis in multi-channel and use Google Ads to compare the models.

Making decisions on fault data

Before having your view on data analysis, go through many of the referencing tools, make sure Google Analytics configurations, and analyze the data properly. Get in touch with the client or your higher officials to get the latest updates and to have the knowledge of what’s going in the project. So keep in touch with them and know the latest changes in the work.

These are the few Data Analysis mistakes that digital marketers will make in data analysis. Firstly focus on the factors. Re-examine your data analysis and find what are more significant factors. Keeping all this in mind will make you flawless and which will make you prepare a perfect report to handle with any kind of stakeholder.

 

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Essential Skills for Digital Marketers

Essential Skills for Digital Marketers: Digital Marketers need to possess some skills to handle the digital marketing industry.

The digital marketing industry has many works on email marketing, social media work in many areas. It is important to have knowledge about the position that we are currently not doing, this will help you in the advancement of your career. Here are some essential skills for digital marketers.

Willingness to Listen and Learn

Every digital marketer should have this skill of listening and learn .one should listen to their client’s instructions and make them work out. Listen to the employees under you To give a better solution to them. Learn from others in an industry. Thinking you know everything doesn’t make you grow.

Tenacity

Make sure giving up is not your work because it doesn’t lead to many opportunities. Every day there is something new to learn and work on in different areas like working on the ranking of the website, issues with the site about its performance, and many more.

Adaptability

In this digital marketing industry you are supposed to work in many fields .the work also may vary from month to month which depends upon clients input .one month you will be working for a client and another month you’ll be working for another client .twe make yourself flexible. In this area of digital marketing, you are supposed to work the extra mile always, and you might be prepared for it.

Ability to multitask

There are a lot of many things going on in digital marketing. And you need to capable of doing all that works. Gather a lot of information through articles and etc. note that how can you make a difference with normal work, That saves your time. If you cannot do multitasking, you will fall behind in the Race of digital marketing.

How to Search Well

You can get the information that is needed for you through Google, but it can waste a lot of time. Better search queries give better results. There are few clients and employees who ask for content related to a product in depth. Don’t depend on other’s work of figuring it out. Do your search and research your work with the acquired information.

Using Excel

To work in the digital marketing industry, you should have minimum and basic knowledge of using Excel. In the industry, you will be handling larger datasets. Here you will be handling advanced functions.

Communication

Good communication skills are needed in this critical phase of digital marketing. You should have the capability to communicate well whether it is written or oral. The client will work from different locations, so it is important to have better communication skills. If you have lesser communication skills, you need to work on them.

These are essential skills for Digital Marketers. All these skills will help you to grow in the world of digital marketing. Working on this skill will keep you in a better position.

 

iBase Solutions is always there to help you with what you are looking for. We are also providing various kind of services as Web Services, Domain Hosting, Web Security, Digital Marketing, SEO Optimization and many more are in the queue. To know more about us and to avail of services, Feel free to contact us.

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