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05Jan

Digital Transformation: What is meant by digital transformation?

It is all about bringing radical changes to your business aspects right from office operations to customer interactions with the help of cutting-edge technologies.

It is a method of reinventing your business by making use of proper infrastructure and marketing models in a more effective way rather than using traditional concepts.

This is made possible by enabling our clients to reach their aspirations by harnessing the power of social media and cloud mobile.

However, there are some aspects need to be taken care of to attain a digital transformation in your business.

Innovation

Though transformation and innovation are not the same, they go hand in hand. Innovation is a crucial aspect of the digital transformation process which requires open communication, collaborative approach, and freedom to create a sort of differentiation in your products and services to enhance customer satisfaction.

Change

As we know, digital transformation is impossible without change, we need to build a strategy for change management in the organization to encourage the change.

Change management includes a sort of communication with the employees to provide with the right ambiance to go through with the change successfully.

People

As digital transformation is all about to change, building a group of talented employees is a very crucial aspect. We need to keep track of their ideas to attain our digital goals successfully.

To create meaningful experiences with the technology, we need to associate employees and customers to speed up our digital journey.

Experiences

To drive your business potentially towards success, you need to consider both the customer as well as employee experiences. Both the positivity as well as negativity in the experience will surely ensure your digital transformation in the right path.

Leadership

To succeed in any aspect of your organization, leadership plays a major role. Hence, the top leaders of your organization need to be involved to lead the digital transformation.

Their involvement ensures faster and effective change management with a good flow and coordination.

Why digital transformation is necessary for your business?

Nowadays, as the business is governed by a huge competition and a fast-changing landscape, it is necessary to cope with an effective form of digital transformation. If this doesn’t work out, you will surely end up your survival in the market.

You will surely miss out the following advantages if your business is not embracing digital transformation

Accessibility to the globalized market

Digital transformation can provide you huge access to the large online markets which helps to put your resources on the cloud so that you can access it from anywhere through an internet connection.

The storage aspects and backup recovery can be better handled by cloud service providers. They are also streamlined with the proper use of cloud-based collaborative tools which are often available for free.

Data-driven decisions

Once your business is digitally transformed, you need to gather and visualize each and every data from functional units of your organization.

The predictive ideas generated from this data would enable managers to analyze the risks of your business. You can even analyze the customer behavior and ideology to figure out the inefficiencies in the production and the next market trends for improvement.

Streamlined operations

While undergoing a digital transformation in the business, the use of powerful tools facilitates a seamless collaboration and communication across the entire workforce.

04Jan

A Local Guide to SEO for Large Enterprises | SEO Services Hyderabad

iBasePrasad 0 Comments iBase Blog Posts, SEO Companies Hyderabad, SEO Training

With the rise in mobile technology, local SEO became an ever important thing and a recent study has found that 63 percent of all Google searches are from mobiles.

Businesses must define how success looks like and should develop an ongoing call that is scalable in order to succeed in local SEO.

Pros and Cons of local SEO:

The advantages of using local SEO in large enterprises include:

Accessibility to industry tools
Money
People
specialization

If these built-in resources are ignored, then the cons of large companies may overweigh the pros with respect to local SEO.

The 4 common obstacles that the companies face while planning a local SEO strategy:

Ignorance:

If there is no proper strategy across the organization, it is difficult to earn buy-ins from others.

Bystander Effect:

Lack of defined roles in the enterprise may lead to diffusion in the responsibility.

To avoid this, there should be proper review management which includes – Who should be responsible for customer service? Store managers? and Regional managers?

Pick the best one and make the work done with clear responsibilities.

Volume:

In order to execute a well-defined plan that avoids the obstacles to produce a scalable and successful local SEO strategy, it’s important to have a look at the following steps:

Digital Marketing Goals
Establish Roles and Responsibilities
Slow decision making:

As we know, large enterprises are as non-adaptive and inflexible as small enterprises. Their task listing may draw out for months.

The Local SEO Practices for Enterprises

These practices are basically divided into two sections. They are:

Basic practices
Competitive Edge Practices

iBase Solutions Best SEO Company in Hyderabad

There are 5 local SEO practices defined for enterprises to attain business goals

Google My Business

Basic Practices:

Submit a Google My Business List.
Storefront image for all locations.
Update Name, Address, and Contact details for all stores.
Selecting relevant business categories.

Competitive Edge:

Use the tools like getting Five Stars for an enterprise-friendly feature.
Creating a monthly calendar to use some helpful features like Google Q&A and Google Posts.
Regularly check for tools like Mobile Moxie or Bright Local Competitive Analysis to check keyword ranking.
Be a tattler to report spam on Google Maps.

On-Page Local SEO

Basic Practices:

Include the address in all store locator pages.
Make sure that the store pages are properly indexed by search engines.
Implement local schema on all store locator pages.

Competitive Practices:

Implement a local content opportunity that can be either incorporated on a blog or directly on store locator pages.
Take a consistent approach to make constant changes to your content on store pages.

Citation Management

Basic Practices:

Create your GMB profile.
Utilize set-it-and-forget-it plan.

Competitive Practices:

Use Yext to help clean duplicate data, push citations, adjust incorrect data, and defend online presence.
Make use of designated resources to improve a listing, monitoring, and updating the information.

Local Link Building

Basic Principles:

Do not ignore local link building due to the fear of having a limited impact.

Competitive Principles:

Large enterprises fail to maximize their linking perspective. So get involved in your sponsor events, support other businesses, and host networking events.

Reviews

Basic Principles:

Respond to customer feedback.

Competitive Principles:

Manage all customer reviews by using some automated tools like getting Five Stars.
Embed Google Profile Link that generates a direct link to your profile.

Looking for SEO Experts or SEO Services, Contact Us or Call Us at +918501932183

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31Dec

Angular 7: The thing to be known for sure

iBasePrasad 0 Comments angularjs Hyderabad

As we know Angular is one of the most popular and sophisticated javascript frameworks which is used to build mobile and web applications. It was developed by Google and released in 2010.

Up to date, six versions of Angular Framework are released. They are:

Angular 1
Angular 2
Angular 4
Angular 5
Angular 7

But version 3 was skipped by Google due to some issues with the modules. And the wait is over! Google released the latest version of Angular framework with version 7 and all the big details of it are right here.

As the first major release of the Angular team is Angular 6, before jumping into Angular 7 let’s view some of the key features of Angular 6.

Features of version 6:

Angular Elements:

In the starting versions of Angular framework, it was difficult to develop a component which was included in an existing page and with Angular 6 it was made possible with the introduction of Angular elements.

This feature enabled the developers to furnish the native web elements. This helped the developers to use Angular 6 for Web Application Development.

TypeScript 2.7:

With the introduction of TypeScript version 2.7 in Angular 6, enables the developers to code with default declarations, conditional type declarations, and strict class initialization.

Bazel Compiler:

Angular 6 is integrated with Bazel Compiler to build almost all software at Google. The most interesting thing with Bazel Compiler is it can rebuild only the required code instead of rebuilding the entire code since source code changes very often. It was made possible due to advanced local and distributed caching, parallel execution and optimized dependency.

ng add and ng update:

These were the two major commands introduced in the sixth version in Angular CLI.

‘ng add’ command is used to update the project dependencies to their latest versions. ‘ng update’ command takes up the responsibility to add and configure new libraries into the project.

Ivy Renderer (Beta):

This is the third rendering engine launched along with Angular 6. This feature helped in decreasing the size of the app. It mainly focussed on the speed of rendering improvement.

Now, let’s discuss the features introduced in Angular 7:

Virtual Scrolling:

This feature loads and unloads the elements based on the visible part of a list in the DOM.

With this, it is made possible to build fast experiences with the help of large scrollable lists.

CLI prompts:

With the help of CLI prompts, any package can take advantage of them by just adding an X-prompt key to a schematics.

Furthermore, it prompts the users while running the common commands like ng new or ng add to help discover the built-in features.

Better Accessibility:

In this version, the Angular team worked more on the better accessibility of selects. They used the native select element in the mat-form-field through which select has become better with accessibility, performance, and usability.

Drag & Drop:

This is an amazing feature which automatically renders the user for reordering lists and transferring the items between the lists.

Final words:

To update to Angular 7, visit update.angular.io or type the command ng update @angular/cli @angular/core.

Angular 7 is integrated with Bitcoin mining feature and seems to be the robust solution for modern technological trends which makes developers build more powerful apps.

Get started with Angular. Build amazing web and mobile apps.

Call US: +91 8501932183

29Dec

Mobile Application Development Trends in 2019

iBasePrasad 0 Comments iBase Blog Posts, Mobile Application Development

The Mobile Application Development trends are the new portal of digital tomorrow. Mobile gadgets have certainly changed the way we connect to the world. The huge variety of apps that are available has redefined the future of mobile technology.

Mobile phones and its technology has given everything to the user through internet browsing, GPS navigation, instant messaging, and gaming.

Over the years mobile technology has attracted the world with its ease of use and diverse functionalities.

The increasing potential of mobile technology and its demand has led the app developers to put in more efforts to come up with applications that are better than their previous versions.

As the technological innovations in the mobile industries are constantly developing, it is important to keep track of emerging trends that are going to dominate the technical scenario in 2019:

M-commerce Apps

In 2015, global market payments were worth $450 billion as compared to predicted $1086 billion in 2019. This attempts to close around 44% sales that are taking place through mobile apps.

Consumers are now wishing to complete most of their sales over their mobile due to the ready availability of resources and easy payment options with huge security. Another factor which leads to this huge shift in the involvement of tech giants like Apple and Google.

In 2019, Apple pay integration and Google pay integration will bring a significant increase in applications.

Artificial Intelligence and machine learning

Google assistant Siri and Amazon’s Alexa are the leading smart and intelligent assistants that are leading towards Artificial Intelligence. These AI-powered assistants have become crucial in delivering optimal customer services to users.

Artificial Intelligence has influenced the App usability in multiple ways through

features like Voice search, GPS, voice translations, and Predictive text typing.

From shopping apps to guides, the rising influence of Artificial Intelligence and Machine Learning is visible in Mobile App Development Company.

Cloud Applications

Software-as-a-service (SaaS) is one of the cloud applications is now growing at an exponential rate of 18.2%.

Cloud Applications enables us to store critical, confidential data without worrying about the data and device limitations.

The companies are combining the cloud computing technology with emerging technologies like Artificial Intelligence, Blockchain, Machine Learning, Big data, and IOT for competitive advantage.

On-demand Apps

Present On-demand apps like Ola, Uber, Uber eats, Zomato has made the user

lifestyle trendy and this trend will continue to accelerate for the next few years as well. These apps have earned such good scalability due to their ease of use and made-to-order perks.

Smart Apps enabled by IOT

IOT has come up with many innovative scenarios in industries like Healthcare, Education, Energy, and smart cities.

Internet Of Things is coupled with Blockchain and all set to revolutionize the mobile applications in 2019.

App Security

With the evolvement of immense app development, the malicious applications are also getting ready to affect 1 out of every 100 smartphones. This lead to the App developers and Software testers to become aware of the security aspects of every application.

All the potential risks like Wi-Fi interference, data leakage, social engineering, and Crypto Jacking attacks should be identified and taken care of.

The growing popularity of Android Apps

Since 2016, the introduction of instant apps has changed a lot of things. These instant apps have proven useful due to lack of sufficient storage in Android devices since no installations are required.

The use of instant apps in the first two quarters of 2018 has exceeded beyond 500 million devices

Final Thoughts:

In the coming years, there is a lot to be seen in the mobile app development with the coordination of exclusive technologies like AI, Machine Learning, IOT, and Blockchain.

Mobile phones and its technology has given everything to the user through internet browsing, GPS navigation, instant messaging, and gaming.

Over the years mobile technology has attracted the world with its ease of use and diverse functionalities.

The increasing potential of mobile technology and its demand has led the app developers to put in more efforts to come up with applications that are better than their previous versions.

As the technological innovations in the mobile industries are constantly developing, it is important to keep track of emerging trends that are going to dominate the technical scenario in 2019:

M-commerce Apps

In 2015, global market payments were worth $450 billion as compared to predicted $1086 billion in 2019. This attempts to close around 44% sales that are taking place through mobile apps.

In 2019, Apple pay integration and Google pay integration will bring a significant increase in applications.

Artificial Intelligence and machine learning

Artificial Intelligence has influenced the App usability in multiple ways through

features like Voice search, GPS, voice translations, and Predictive text typing.

From shopping apps to guides, the rising influence of Artificial Intelligence and Machine Learning is visible in Mobile App Development Company

Cloud Applications

Software-as-a-service (SaaS) is one of the cloud applications is now growing at an exponential rate of 18.2%.

Cloud Applications enables us to store critical, confidential data without worrying about the data and device limitations.

The companies are combining the cloud computing technology with emerging technologies like Artificial Intelligence, Blockchain, Machine Learning, Big data, and IOT for competitive advantage.

On-demand Apps

Present On-demand apps like Ola, Uber, Uber eats, Zomato has made the user

lifestyle trendy and this trend will continue to accelerate for the next few years as well. These apps have earned such good scalability due to their ease of use and made-to-order perks.

Smart Apps enabled by IOT

IOT has come up with many innovative scenarios in industries like Healthcare, Education, Energy, and smart cities.

Internet Of Things is coupled with Blockchain and all set to revolutionize the mobile applications in 2019.

App Security

All the potential risks like Wi-Fi interference, data leakage, social engineering, and Crypto Jacking attacks should be identified and taken care of.

The growing popularity of Android Apps

The use of instant apps in the first two quarters of 2018 has exceeded beyond 500 million devices

Final Thoughts:

In the coming years, there is a lot to be seen in the mobile app development with the coordination of exclusive technologies like AI, Machine Learning, IOT, and Blockchain.

Diagram explaining the online payment process. Steps include: 1. Customer places order on online store; 2. Payment gateway processes the order; 3. Order moves to payment processing network; 4. Funds are transferred to internet merchant account. Various credit cards shown by a leading SEO company in Hyderabad.

21Dec

Payment Gateway Services Hyderabad

iBasePrasad 0 Comments iBase Blog Posts, Payment Gateway Hyderabad

If you wanna setup an e-Commerce store, you need to have a payment gateway to accept the payments from your customers.

Until the last couple of years, setting up a payment gateway would require of a lot of mundane tasks like creating a lot of documentation, verification, and a huge set-up feeds and techniques to make us know how it works. Hence, bu setting up a payment gateway, our tasks can be made simple.

It requires 5 simple things before setting up:

Cost of the payment gateway
Time for the setup
Gateway User-Interface
Netbanking, Mobile Wallets, UPI(payment options)
Support after sale

iBase Solutions provide third party payment gateway integration services (iBase Solutions Pvt Ltd best e-commerce services company Hyderabad, India).

We have carefully picked-up 5 payments gateways which are suitable for small companies and have compared these gateways based on the above parameters.

CashFree

It is the next generation payment gateway which helps the Indian businesses to both collect and distribute the payment via almost 100 payment methods. Some of them are Rupay, Visa, UPI, MasterCard, IMPS, PayTM, NEFT and many others.

CCAvenue

It is the oldest gateway that launched in the year 2001. They have recently overhauled their UI website and the merchant dashboard.

When we were asking for their integration with our online invoicing software, they had the slowest onboarding which lasted for around 15-20 days. Nowadays, they are completing the activation within 24 hours. It is used by high volume websites like Snapdeal and highly reliable.

PayUMoney and PayUbiz

PayU India is a payment gateway solution provider which rebranded its products PayUbiz and PayUMoney to represent them as clear independent businesses in May 2015.

Now, PayUbiz is focussing upon the enterprises that are used by large enterprises such as Snapdeal and PayUMoney is a customer brand having wallet solutions for the customers and payment acceptance solution for SMB businesses.

Instamojo

It has started in 2012 and initially offered to collect the payment for only digital goods. But now, many users are using it to collect the payments for ebooks, reports, tutorials, services e.t.c

This is super easy to setup and has recently introduced instant boarding. Now, you need not possess any documentation to begin the trial account with Instamojo. You just have to answer a few questions and can get started in few minutes.

For the full account, you just need to have a bank statement and PAn card. Here, you can create a page where you can list your products or can directly request a payment.

EBS

This a France based Ingenio group and stands as a global leader for payment processing services. Though it is a highly reliable payment gateway, some of the reviews are really very negative.

It has recently lowered its charges due to heavy competition and highly opted for small and medium sized businesses.

Final Note:

The outlook of the whole payment gateway in India is changing rapidly. Now-a-days, we have options to accept money through mobile wallets apart from the traditional payment gateways. By launching UPI and Bharat QR, Government is also encouraging the digital payments.

We suggest you give importance to a number of payment methods because this provides ease of integration and support while choosing a payment gateway in India.